Marketing

Do you think it is sensible to speak today of e-business strategies still or to

Do you think it is sensible to speak today of e-business strategies still or to drop the “e” from the term e-business? Defend your arguments. Do you think it is very essential to shift the existing traditional businesses to e-business after the setback encountered due to the \”COVID-19\” pandemic?

Do you think it is sensible to speak today of e-business strategies still or to Read More »

Read Ch-5 “Analyzing the Marketing Environment” from the text book- Dhruv Grewal

Read Ch-5 “Analyzing the Marketing Environment” from the text book- Dhruv Grewal and Michael Levy (2022) “Marketing” (8th Edition). McGraw-Hill Education, Digital Version: ISBN13: 978-1-260-71743-3. Watch the following Video link and read the summery of the video: https://www.viddler.com/embed/a0a0a318 Video Summary: In 2008, McDonald’s noted changes in its customers\’ attitudes toward fast food. The company adapted

Read Ch-5 “Analyzing the Marketing Environment” from the text book- Dhruv Grewal Read More »

Learning Goal: I\’m working on a marketing case study and need support to help me

Learning Goal: I\’m working on a marketing case study and need support to help me learn. Learning Outcomes: Recognize an understanding of the overall marketing concepts, goals and strategies within the context of organizations goals and strategies. (CLO-1) Demonstrate the ability to formulate marketing strategies that incorporate psychological and sociological factors which influence consumer’s decision..

Learning Goal: I\’m working on a marketing case study and need support to help me Read More »

Learning Goal: I\’m working on a marketing case study and need support to help me

Learning Goal: I\’m working on a marketing case study and need support to help me learn. Learning Goal: I\’m working on a marketing case study and need support to help me learn. Learning Outcomes: Recognize an understanding of the overall marketing concepts, goals and strategies within the context of organizations goals and strategies. (CLO-1) Demonstrate

Learning Goal: I\’m working on a marketing case study and need support to help me Read More »

Perform a SWOT analysis for Starbucks and Dunkin’ Donuts. Based on your analysis

Perform a SWOT analysis for Starbucks and Dunkin’ Donuts. Based on your analysis, in which company would you invest? Justify your answer.(2.5 Marks) Which growth strategies have been pursued by Starbucks and Dunkin’ Donuts in the past? Which strategies do you believe will be most successful for the two firms in the future? Why? .(2.5

Perform a SWOT analysis for Starbucks and Dunkin’ Donuts. Based on your analysis Read More »

Action Required: Chapter Name: Read Ch-5 “Analyzing the Marketing Environment” f

Action Required: Chapter Name: Read Ch-5 “Analyzing the Marketing Environment” from the text book- Dhruv Grewal and Michael Levy (2022) “Marketing” (8th Edition). McGraw-Hill Education, Digital Version: ISBN13: 978-1-260-71743-3. Watch the following Video link and read the summery of the video: https://www.viddler.com/embed/a0a0a318 Video Summary: In 2008, McDonald’s noted changes in its customers\’ attitudes toward fast

Action Required: Chapter Name: Read Ch-5 “Analyzing the Marketing Environment” f Read More »

his week – Unit 8, you will write a comprehensive APA analysis paper using all t

his week – Unit 8, you will write a comprehensive APA analysis paper using all the knowledge you have gained in MBA_520. Use what you have learned from the READ and ATTEND sections throughout the course (including Unit 8) and at least four scholarly sources to address the items listed below. If you need support

his week – Unit 8, you will write a comprehensive APA analysis paper using all t Read More »

Using a real business/organization as an example, prepare an effective sample em

Using a real business/organization as an example, prepare an effective sample email to be used in an email marketing campaign. Feel free to provide one or more mock links within the sample email (however, it is not necessary to provide mockups of the actual sites to which these would link to). Factor in concepts from

Using a real business/organization as an example, prepare an effective sample em Read More »