Marketing

A chosen brand-Wren Kitchens Conduct research using academic and industry sources(800 words). Using the following topics : a).what is Marketing Mix and how does it fit with customer Oriented Brand Strategy? b).what makes a Sustainable Customer Oriented Marketing Strategy? Please show synthesis and integration of range of research informed information using academic/professional literature(from UK).Both in-text […]

You will be expected to provide a detailed digital marketing plan by utilising a summary of the information collected in the situation analysis.You need to highlight the most important information of your situation analysis and based on your assessment and recommendations, you must develop a digital marketing plan

Option 2: Diesel Using relevant and specific theoretical concepts from topics 4-9 (i.e., the 7Ps of the Marketing Mix) analyse and explain how Diesel (www.diesel.com) is managing its extended marketing mix to implement its market/mind positioning strategy. Focus on Diesel’s jeans, as opposed to on its broader apparel range. For option 2, you are required

You have accepted a new role as Digital Marketing Manager for Gail\’s Bakery and have been asked to produce a report, with supporting research and evidence, for the Management Team. The report requires consideration of digital marketing within their market sector. (Please note this is not campaign planning it is more fundamental than this to

1000 word limit. Discuss the importance of Integrated International Marketing Communications and describe the various challenges and barriers involved in the development of a company’s communications strategy. PLEASE INCLUDE AT LEAST 5 IN TEXT REFERENCES, HOWEVER A REFERENCE LIST IS NOT NECESSARY.

Congratulations! Your agency – Purple Sheep Marketing Research (PSMR) has won the Doctor’s Associates Inc. account (Subway). You have been appointed to carry out the research as set out in your marketing research proposal. Your research will be presented in the form of a marketing research report. The purpose of the marketing research report is

For the blue ocean curve of a strategy canvas, define the meaning of a) Focus; b) Divergence; and c) Tag line. You are required to develop a strategy canvas which should have at least two curves (1) Red Ocean value curve (existing industry) (2) Blue Ocean value curve (new industry curve). Use the critical success

You have been hired as a Junior Research Analysist for Walkers, a large food manufacturing company that makes crisps in the UK. Walkers wants to introduce a new flavour of crisp. There are four options for the new flavour: barbecue wings, caramelized onion, jalapeno, and chilli lime. Walkers wants you to design a consumer-focused quantitative

Congratulations! You’ve just launched your career as a freelance copywriter! You notice that most of the “gigs”—client projects—are associated with writing content for articles, white papers, or blogs that help companies get their website pages ranked high and maximize SEO. Select an international B2B (business to business) or B2G (business to government) company, and think

Review the articles by Scott and Patel on blog headlines and subheadings. These are in your required readings section for this week and re-posted here for your convenience. Patel, N. (2019, June 16). Subheadings: What they are & how to craft great ones [Blog post]. HubSpot. https://blog.hubspot.com/marketing/craft-subheadlines-click (Links to an external site.) Scott, R. (2019,